The popup store includes shoe display area in the front and a waffle workshop in the back.
Inspired by Bowerman’s story, variety of kitchen items and laboratory tools are provided in the workshop for visitors to experiment shoe-making, encouraging people to use imagination and creativity to generate invention and innovation.
The neon green diagonal stripes, from Nike x Off-White™ shoe tie, is the essential element across the popup space, representing the transition of waffle sole running shoes from 1972 to 2020.
Inspired by Bowerman’s story, variety of kitchen items and laboratory tools are provided in the workshop for visitors to experiment shoe-making, encouraging people to use imagination and creativity to generate invention and innovation.
The neon green diagonal stripes, from Nike x Off-White™ shoe tie, is the essential element across the popup space, representing the transition of waffle sole running shoes from 1972 to 2020.
︎Mood Board
( Two Week Personal Project )
Student work, for demonstration and research purposes only. Not an actual product or service of Nike.